15 Graphic Design Trends for 2023
Understanding and leveraging trends in graphic design is a great way to stay creatively inspired, culturally relevant and to assure your success as a creative entrepreneur. In this video, I share 15 Trends in Graphic Design for 2023 you can use in your creative business and your work with clients. Join me in exploring these contemporary trends you can use to inspire your designs and build your brand!
#trends #designtrends #graphicdesign #branding #marketing
- SYSTEMATIC
- MIDJOURNEY + AI
- COLLAGE
- HOLO-MORPH
- MILITARY INSPIRED
- DARK MODE TYPOGRAPHY
- NEU-BRUTALISM
- 70’S TYPOGRAPHY
- LENSA-TION
- GEO-SIMPLICITY
- CYBER WAVE
- THE BLOB
- VAPORWAVE 3.0
- GLOBAL VOICE
- VIVA MAGENTA
I was in the fashion industry for 15 years and travelled the globe shopping for trend 3x a year, Tokyo, London, Milan, Berlin etc. Trend hunting was my job. I’ve worked with major trend houses like WGSN, Stylus, JWT, Pantone. The one thing I’ve learned is that trends are never limited to specific periods of time and are very fluid in how they appear. Trends are revisited, altered, revised – new perspectives are added – they disappear and then they come back over and over (particularly in the fashion industry) (Russian Constructivism – 100 years old – never really goes away). Some trends take a few years to grab hold and become recognizable as popular. Some people, who may see and recognize trends early – may be mentally registering them way before other people so they may seem older to them – but not others. To many folks who have no formal training in art/design history they are totally new. I can never assume the knowledge base of my audience. I hope you are inspired.
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This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.
Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.
Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.
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21 Comments
Oussama MEBARKIA
May 10, 2023 - 8:49 pm01 0:39 Systematic.
02 1:23 Midjourney & AI.
03 1:59 Collage.
04 2:42 Holo-Morph.
05 3:27 Military inspired.
06 4:19 Dark mode typo.
07 5:16 Neu-Brutalism.
08 7:08 70's typography.
09 7:42 Lensa-tion.
10 8:11 Geo simplicity.
1 1 8:59 Cyberwave.
12 9:47 The Blob.
13 10:29 Vaporwave 3.0
14 11:19 Global Voice.
15 12:20 Viva Magenta.
Wolf Reicherter
May 10, 2023 - 8:49 pmred black and white have been my personal favs forever. not sure how to feel about red on white being en vogue atm. Thank you for the overview.
The Stitching Space
May 10, 2023 - 8:49 pmIs it horrible of me to say that I hate all this AI artwork that's coming out? Firstly, for me the creative process is where the fun lies, and it's where the uniqueness lies. All of the AI art just seems to look the same, even when the subject is so varied! Secondly, I create art and I am a human being. It's a bit soul destroying to have computers taking over the concept of human creativity – it's such an important part of our being, it MATTERS!
A. V.
May 10, 2023 - 8:49 pmGreat video, thank you for putting in the effort <3
Rex Mckinnis
May 10, 2023 - 8:49 pmAs someone learning, this is very helpful
B Williams
May 10, 2023 - 8:49 pmI can’t take any design advice seriously from someone with those glasses. Sorry, it’s true.
All Common Error
May 10, 2023 - 8:49 pmI dislike all of these designs. I wonder what 2024 is going to offer. Deeper in the surrealism of AI art and the beginning of a counter/rejection to it? Always fun to see how popular graphic design is a living timeline or NEW, embrace or reject –> OLD –> embrace or reject, etc. etc.
MaxGret (MaaKSii Knife)
May 10, 2023 - 8:49 pmThe Ukraine Nazism must be destroyed!
Morgan Tyree
May 10, 2023 - 8:49 pmI'm showing this to my sophomore graphic design class (the first real graphic design class beyond learning the software) next fall in the first week. I'm thinking that I will ask them to own one of these trends for the semester and use it (either emphatically or quietly) in their semester projects.
Donald Mousseau
May 10, 2023 - 8:49 pmWhile I always consider trends when designing anything I also am a huge fan of just being creative and original… Nothing beats standing out from the crowd!
Robert Krasser
May 10, 2023 - 8:49 pmthere is almost evry style/trend in it… maybe it will be better to talk about what is OUT
Robinsson
May 10, 2023 - 8:49 pmthis kind of videos remind me the oracles who can give you the lottery win number… But thet can't win it! Heheheheh poors wannabe designers
Stijn Hommes
May 10, 2023 - 8:49 pm4:50 The idea that dark mode is or should be more acceptable is utter nonsense. White text on a black background is still unreadable, no matter how much text you actually have.
Janice Altamirano
May 10, 2023 - 8:49 pmAwesome video !!!
Alexs Mercer22
May 10, 2023 - 8:49 pmI'm relativity new in the graphic design world. Got my own clothing store up. I find these trends interesting and a good spot to work for potential clothing design.
Leo Su
May 10, 2023 - 8:49 pmYou are my new favorite person on youtube rn 🥹
Thomas with Best Web Hosting Services
May 10, 2023 - 8:49 pmGeometric shapes will continue to dominate graphic design trends in 2023, with clean and minimalistic designs that use geometric shapes to create modern and sleek visuals.
Thomas with Best Web Hosting Services
May 10, 2023 - 8:49 pmI love your content. It's always so uplifting and puts a smile on my face.
Yarn1x3
May 10, 2023 - 8:49 pm14 was pretty cringe. Hail Russia.
Pharmcasso
May 10, 2023 - 8:49 pmtysm !!! very informative . pinned on pinterest and subbed
Yuri G
May 10, 2023 - 8:49 pm🇺🇦🇺🇸💙💙💙 thank you 🙏🏼
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